Daniel Roth & LVMH - The reignition of the icon
Daniel Roth is a name that resonates with watch enthusiasts and collectors - and there is a good reason for it. The brand represents one of the most original and creative independent watchmakers of our age. Known for their distinctive double-ellipse case shape, breathtaking guilloché dials, and mastery of the most complex complications, Daniel Roth has left a lasting legacy in the horological world.
Photo source: Monochrome Watches
Since 2010, the brand has been dormant, as its owner Bulgari decided to focus on its own name and products. But now, after more than a decade of silence, Daniel Roth is poised to make a comeback, thanks to the support and guidance of LVMH’s La Fabrique du Temps.
Photo source: Les Rhabilleurs
La Fabrique du Temps is a Swiss manufacture that belongs to LVMH, the world’s largest luxury group. It was founded in 2007 by two renowned watchmakers, Michel Navas and Enrico Barbasini, who have worked for brands such as Franck Muller, Breguet, and Audemars Piguet. La Fabrique du Temps specializes in producing high-end and bespoke timepieces, mainly for Louis Vuitton, but also for other LVMH brands, such as TAG Heuer and Zenith. This Swiss manufacture has a reputation for technological advancements and excellence, as evidenced by its creations, such as the Louis Vuitton Tambour Spin Time, the TAG Heuer Mikrograph, and the Zenith Defy Lab.
Photo source: Europastar
According to the official announcement, Daniel Roth will be run as an independent brand, with the involvement of La Fabrique du Temps, starting from February 2023. The brand will produce only a few hundred watches a year, with a focus on tourbillons and other sophisticated mechanical animations. The first new Daniel Roth watch will be a 20-piece limited edition Tourbillon Souscription. The watch will feature the iconic double-ellipse case, the guilloché dial, and the blued hands, as well as a new movement developed by La Fabrique du Temps. The watch will also bear the signature of Daniel Roth himself, who has given his blessing to the project.
Photo source: Daniel Roth
The revival of this avant-garde watch brand is a welcome news for the horology industry, as it marks the return of one of the most respected and admired watchmaking names. It also shows the commitment of LVMH to preserve and promote the heritage and craftsmanship of its brands, as well as to create collaboration and synergy among them. With the support and expertise of La Fabrique du Temps, Daniel Roth is set to enter a new chapter of its history, while staying true to its original spirit and vision.
Photo source: Watches and Culture
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