About us
Chrono 10:10 is a tale of emotions and dedication, where every success story has its humble beginnings. The company was established in 2018 in Prague, the Czech Republic, when the idea of a multi-brand store blossomed from the shared dream of two passionate enthusiasts. These individuals had spent years collecting high-end timepieces and marveling at the artistry of horology. The luxury multi-brand watch boutique, Chrono 10:10, opened its doors in October 2018 at the Intercontinental hotel on Pařížská street in Prague. Our team of dedicated professionals quickly earned a reputation as reliable advisors and partners within the local and international watch enthusiasts' community. The year 2018 marked a significant milestone for Chrono 10:10, as it garnered the title of Trusted Seller on Chrono24, the world's largest platform for watch traders and collectors. The overwhelmingly positive feedback from countless satisfied clients serves as the greatest motivation for our team.
Supply chain
Wide range of partners and suppliers all over the world
Authenticity guarantee
All our watches are checked for authenticity, condition and clear history
Variety of products
Giant portfolio of products and option to pre-order almost any non-listed models
Years of experience
Years of successful experience with pre-owned Swiss watches
Service center
Having our own professional service center – qualified watchmakers
Satisfied customers
Giant portfolio of products and option to pre-order almost any non-listed models.
Our company
In 2020, due to the closure of the Intercontinental hotel for renovation, our team relocated to a splendid and spacious office situated in the heart of Prague, just a stone's throw away from Wenceslas Square, at Gallery Myšak, Vodičkova 31. As our team continues to grow, in 2024, we further expanded into a more expansive facility located at Dlouhá 733/29, nestled in the heart of Prague Old Town. This move allowed us to reunite with our service center and introduce a luxurious boutique for our esteemed clients. Our main office is located in the same building, allowing us to make operational decisions clearly and dispatch packages with your orders fast.
Watches for the price of your time
Chrono 10:10 believes that the watch is much more than a full-time indicator. More precisely, more than any object or detail, a watch is a reflection of an individual's personal attitude. In just one place, you can not only buy a luxury watch online for yourself or your loved one but also experience all the aesthetic features of enjoying a work of art.
MEN/UNISEX WATCHES
LADIES WATCHES
BEST SELLERS
SPORT WATCHES
Why Chrono 10:10
That unique emotion is vividly reflected in the eyes of both the recipient and the donor. It is the very essence that fuels our team's passion for our business and serves as the foundation for our innovative ideas. We sincerely hope that we have piqued your interest and offered you a glimpse into our captivating world. We extend a warm invitation for you to take your first step, or perhaps one of many, and join us on an extraordinary journey through the enchanting realm of watches. Now, why is the secondary market for luxury Swiss watches the optimal choice? Allow us to shed light on a few compelling reasons:
Variety of target audiences
From watch fans dreaming of their Grail watches for years to professional investors and collectors
Variety of models
From discontinued or vintage rare watches to the incredibly demanded new models
Flexible prices
Our team follows the market trends daily to provide our clients with the best price options
Professional service repair
Our watchmakers have no limits of complications they can work with
Sustainable fashion
In this way, you promote and support sustainable fashion
Commission services
Effortlessly sell or trade your watches with our commission services
Meet our founder
Hello, I'm Alexandra Ajzenstadt, founder and CEO of Chrono 10:10 s.r.o. I have always had a keen eye for recognizing lucrative investment opportunities, and my passion for luxury watches led me to start this thrilling entrepreneurial journey. With Chrono 10:10, we have become a prominent player in the European luxury watches market. At Chrono 10:10, we understand the allure of timepieces. Our team of skilled watchmakers, savvy traders, and seasoned experts share my passion and expertise. We specialize in managing investment portfolios for discerning clients, ensuring informed decisions when buying or selling precious watches. With our vast network and industry knowledge, we provide invaluable insights and guidance. Combining my love for luxurious timepieces with my background in investment and entrepreneurship, I am thrilled to lead these ventures. Whether you are seeking an unforgettable luxury watch experience or exploring captivating investment options, join us at Chrono 10:10. Let's uncover the world of high horology together.