The First Real AI Watch Assistant in the World

Time is the only real luxury.

You can make more money, but you can’t make more time. That’s why the tools that save it are worth more than the ones that just look good on paper.AI already writes emails, books trips, and negotiates deals. So why not let it handle something as simple — but time-consuming — as finding the right watch? That’s the idea behind 10:10 Assistant.

 

It’s not about pointless gimmicks — and it’s certainly not about “innovation” for the sake of marketing.
This is about solving a problem.

Chrono 10:10 / pictured: Alexandra Ajzenstadt, founder of the company

Why 10:10 Assistant Exists

Most people don’t want to scroll through endless catalogues, memorise reference numbers, or play guessing games about what fits their style. They want the right answer, fast.

What the Assistant Does

• It asks a few smart questions and gives you a watch that matches your budget and preferences. Not 100 half-options. Just one real watch recommendation that fits you.

• It can explain things you don’t understand without making you feel dumb. Complications, movements, brand history — all translated into plain language.

• It shortcuts the process. Instead of wandering through pages or forums, you get taken directly to what matters.

• And if you need a human, it hands you off instantly. No waiting, no friction.

Chrono 10:10 / pictured: Alexandra Ajzenstadt, founder of the company

Built for the Way You Live

It speaks any language.
It runs 24/7.
It doesn’t sleep.
And it doesn’t waste your time.

A Smarter Way to Shop for Watches

The beauty of a Swiss watch is timeless, but the way most people shop for one is outdated.

10:10 Assistant for sure isn’t the “future of luxury.”
It’s just a better system.
And better systems work — not because they’re flashy, but because they make life easier.